Terms and Conditions

Last updated: 6 September 2026

These terms cover the Breathe First app at app.breathefirst.co.uk and the things you can buy or book through it: online booking with the clinic, and the webinars, online programmes and digital resources in our Learn hub. Products bought from the shop at breathefirst.co.uk are covered by our delivery and returns terms. Our privacy notice explains how we look after your personal information and sits alongside these terms.

1. Who we are

Breathe First Ltd, company number 16781507, registered in England and Wales. You can contact us at [email protected].

2. Education, not clinical care

Our webinars, programmes and downloadable resources are education. They are written by clinicians and reflect our clinical experience, but they do not diagnose or treat anything, and they are not a substitute for seeing a clinician who can assess you or your child in person. Buying or watching them does not make you a patient of Breathe First and does not create a clinician and patient relationship. If you have a concern about breathing, sleep, feeding or speech, please see a suitably qualified professional.

3. Buying a webinar, programme or resource

Prices are shown in pounds sterling and include VAT where it applies. Payment is taken at the time of purchase by card, Apple Pay, Google Pay, Link or PayPal, processed by Stripe. We never see or store your card details. You will receive an email confirmation with a link back to what you bought.

Access is for you personally and does not expire unless the product page says otherwise. Please do not share your sign-in code or the content with other people, record or redistribute the videos, or use the material to run your own courses. All content remains the copyright of Breathe First Ltd.

We may update or replace the content of a programme over time, and may withdraw a programme from sale. If we withdraw something you have bought, you keep access to it, or we refund you.

4. Your right to cancel

Under the Consumer Contracts Regulations 2013 you normally have 14 days to cancel a purchase of digital content. Because we give you access straight away, we ask at checkout for your agreement to start immediately and your acknowledgement that once you begin watching or reading, the 14 day right to cancel ends. If you have bought something and not yet opened it, email us within 14 days and we will refund you in full.

If a recording does not play or a download does not work, tell us and we will fix it or refund you. Nothing in these terms affects your statutory rights.

5. Live webinars

Where a webinar is run live, the date and time are shown when you book and confirmed by email. Every live webinar is recorded, and the recording is made available to everyone who booked, so a missed session is not a lost one. If we have to cancel a live session, we will offer you the next date or a full refund.

6. Booking an appointment

Discovery calls and assessments booked online are subject to the booking terms shown at the time of booking, including any deposit and cancellation notice. Clinical services are provided under the care agreement you receive when you become a patient, not under these terms.

7. Your account and sign-in

There is no password. We email you a one-time code whenever you sign in. Keep your email account secure, because anyone who can read your email can sign in as you. Tell us straight away if you think somebody else has used your access.

8. Analytics and cookies

We use Google Analytics 4 on the public pages of the app, which are the Learn hub, online booking and the sign-in page, to understand which pages help people and where they get stuck. It sets analytics cookies in your browser and records page views and purchase events. IP addresses are anonymised and we do not use analytics data for advertising. Analytics is not used on any page that holds clinical information, such as the patient portal or an intake form. By using the public pages of the app you agree to this. You can block analytics cookies in your browser settings, and the app will still work.

The app also sets cookies that are strictly necessary for it to work, such as the one that keeps you signed in. These do not track you.

9. Availability

We aim to keep the app available at all times but cannot promise it will never be interrupted for maintenance or reasons outside our control. We are not liable for loss caused by the app being temporarily unavailable.

10. Liability

We do not exclude or limit our liability for death or personal injury caused by our negligence, for fraud, or for anything else the law does not allow us to exclude. Beyond that, our liability to you in connection with a purchase is limited to the price you paid for it. The content is educational and we are not responsible for the outcome of anything you choose to do or not do on the strength of it without professional advice.

11. Changes to these terms

We may update these terms from time to time. The version that applies to a purchase is the one shown at the time you bought, and we keep a record of the wording you agreed to.

12. Law and disputes

These terms are governed by the law of England and Wales, and the courts of England and Wales have jurisdiction. If you have a complaint, please email us first and we will do our best to put it right.